The Builth Wells branch was a former Little Chef restaurant located at the junction of the A483 and A470 near the town of Builth Wells, Powys.
Address and Onsite InformationEdit
ADDRESS: Station Road, Builth Wells, Powys, LD2 3SS
ONSITE FACILITIES: EG Diner, Burger King
Opened in 1984/85, the Little Chef at Builth Wells was built in order to increase Forte's representation of the brand in Wales. It was housed inside of a large brick building with a pitched roof and wooden gable and was built nearby to a filling station which presented a great opportunity for Little Chef to attract additional custom from the facility.
The Little Chef has all the ingredients of a successful site. It was located at a junction of two major roads (A483/A470), off a roundabout making it easily accessible and easily spotable, and right next to a fairly big population source in the form of Builth Wells. When Granada took over the Little Chef in the mid 1990s, a small extension was added to the building in order to house a Burger King, giving the site a wider range of facilities and a chance to attract custom to the Little Chef.
Following the takeover by Euro Garages in 2017, Builth Wells was one of a number sites converted to an EG Diner in January 2018. This is due to the expiration of Euro Garages' right to use the Little Chef brand name. These sites are likely to be re-branded as another brand at a later date.